Everyday Office Jargon · Vice President level

"Best in class"

"Best in class" means the top-performing product, service, or company within a particular category, according to whoever is making the claim.

Say this instead: top quality

How "Best in class" shows up at work

Appears in virtually every enterprise software pitch and most company mission statements. Because no one audits the claim, it functions more as a tone-setter than a fact. Saying it enough times is treated as a substitute for proving it.

Buzzword

Our platform delivers a best in class experience for enterprise customers.

Plain English

Our platform delivers a top quality experience for enterprise customers.

Corporate Rank: Vice President · Category: Everyday Office Jargon

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