Consulting & Strategy Jargon · Managing Director level

"Value creation"

"Value creation" means the process of making a business, product, or asset worth more money or more useful than it was before.

Say this instead: creating value

How "Value creation" shows up at work

The stated purpose of roughly every consulting engagement ever sold. Broad enough to describe almost any activity, which is exactly why consultants prefer it. Rarely accompanied by a concrete measure of what the value actually is.

Buzzword

Our focus this year has to be on sustainable value creation across all business lines.

Plain English

Our focus this year has to be on sustainably making the business worth more.

Corporate Rank: Managing Director · Category: Consulting & Strategy Jargon

Stop sounding like the buzzword.

Buzzkill highlights "Value creation" and 634 other buzzwords in Gmail and LinkedIn, and rewrites them to plain English in one click. Free to try, 100% local.

Add to Chrome, free

More Consulting & Strategy Jargon: Apples to oranges · At a high level · Ballpark · Best-in-breed · Boil it down · Buy-in

All Consulting & Strategy Jargon · The full library · What's your Corporate Rank?